Context

This campaign ran in Brazil / lateinamerika during 2013, around the issue of an undocumented issue. Banners, posters, and displayed communications

  1. [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]

Banners, posters, and displayed communications

  1. [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]

Goal

The campaign sought to case study details. Banners, posters, and displayed communications

  1. [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]

Strategy & Tactics

The campaign’s strategy as described in the source: Banners, posters, and displayed communications

  1. [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]

Tactics used (per the structured record):

Outcome

Outcome: teilweise. Banners, posters, and displayed communications

  1. [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]

Lessons

What campaigners can take from this case: Singing

Singing of Brazilian national anthem

  1. [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]

Lessons recorded (per the structured record):

  • (no lessons recorded in the structured frontmatter) [source: brazilian-free-fare-movement-mpl-mobilizes-against-fare-hikes]