Context

This campaign ran in United States / nordamerika during 1960, around the issue of buergerrechte. Banners, posters, and displayed communications

16. [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Consumers’ boycott

Methods in 3rd segment

71. [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Goal

The campaign sought to case study details. Consumers’ boycott

Methods in 4th segment

71. [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Strategy & Tactics

The campaign’s strategy as described in the source: Consumers’ boycott

Methods in 5th segment

71. [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Tactics used (per the structured record):

• framing-and-narrative [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Outcome

Outcome: teilweise. Consumers’ boycott

Methods in 6th segment

71. [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Lessons

What campaigners can take from this case: Consumers’ boycott

Additional methods (Timing Unknown)

162. [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]

Lessons recorded (per the structured record):

• (no lessons recorded in the structured frontmatter) [source: tallahassee-florida-students-sit-in-for-u-s-civil-rights-1960]